10 Elements of a successful site

10 Elements of a successful site Hundreds of thousands of articles and tips on how to make a website successful. It 'true that sites vary considerably in content, style, approach and n-number of other aspects. Therefore, it can not be a formula or a major key factor for success. However, if you look closely at the success of websites - some features are the features that are common in almost all successful website sites.A success, of course, is that it is able to attract visitors and keep the quality of them. The core of this attraction is its content. However, only the content is not enough - like a good product needs good packaging and elegant site needs promotion.In this article, we talk about 10 elements that can contribute significantly to the success of any website.1. Content   If you have a corporate website or a personal page, you must give people a reason to stay in place - the first question you ask - "what's in it for me?" This does not mean that you must give gifts - programs, books, tickets, holidays, etc., etc. - which means you have something to offer. This "something" might be:   Information   Utility (bulletin board, search, directory, etc.)   Show   Advice   Help with a problem   Opportunities for networking with people   Links to useful sites Remember, the success of the site is a useful site. Must include:   information is perceived as "useful" from visitors (community)   information is unique (ie, whether or not available elsewhere is hard to find)   the information is new (ie regularly updated) 2. Global Watch   Your home is your shop front or the sign - it creates an immediate impression on visitors. Considering the importance of first impressions are all aware of this, you should:   Clean   Mackerel   Professional   Do not be stingy with attractive space, distributed as needed. Objective of "underwhelm" rather than overwhelm. Too many lights, animations, colors, drop boxes, graphics and so distracting. It's like a shop that play hard, frenetic music - your heart rate rises, increasing levels of stress and want to get out - fast! 3rd Speed   In this age of impatience - an average of visitors to spend no more than 20 seconds to decide the value of your site. You can imagine what happens if the visitor spends 20 seconds to see a beautiful blank screen tons of slow loading images .. Therefore, you must ensure that your home page, at least, loads as quickly as possible. That means no big, flashy graphics.Keep remember that the first page is like a cartel. When driving the car, you do not have the time to read the detailed descriptions, photos or admire the intricate fences. The signs flash past and to make an immediate impression.Your web visitors are flashing past "and to maintain their home and fast.4 simple. Graphics and Lay-out   The graphics and layout of the page to help make the first impression - think about the image of your site is trying to convey and to make sure that all your site contributes something to that, in general, there is a serious site image.If , who do not want garish cartoons on their website - but if you have a gaming site,   then the comics can be an integral part of image.Graphics is the time to upload your site. A rough rule of thumb for determining the charging time or a page is to keep the entire page of about 50 Kb The images must be between 6 and 8K. 5K each can add a second to load time.If in doubt, right click the image and then click "Properties" to get the size of image.Colour is also an important part of your site, colors have different effects on our emotions: The red and orange to stimulate the senses and increase heart rate, blue and green are off. It reminds us of sunshine yellow and has a happy colourConsider create the effect you want and choose a color that is appropriate. Weste reading, the eye moves from the top left of the page, and then through the lower right. Remember when you set the look and feel of your chart page.Any that has a directional aspect should be put to the most important section of the page. If you have an image of a bird in the top left of the page, make sure it is tued inward and that its peak is a leader in the 'eye in the middle of the page, not far from it.   The same is true for all graphics: Faces must "look" toward the center of the page. Cars must be "parked" looking toward the center of the page. Roads, neck ties etc should be able to lead with your eyes from left to right, up or down to bottomThis is also why we need to put in their navigation bars   the left side of the page - that keeps them in constant   Visiting the land of vision.5. Text Readability   This does not apply to the words I use (see details below) - but the way they look at the words on the page. Retuing to the concept of a fence, these words must stand out on their website - you need to surround them with a bouquet of white space.Dark make you feel like you're in a small space and also have a depressing effect on his condition was d ' mood. Some funds of color make it very difficult to read the text, purple, orange and red tonings dazzle eyes.The the color of the text is so important - to keep in mind that different browsers read colors differently - what looks great on your browser might otherwise be invisible! Take a lesson from the newspapers and divide the text into columns for easier (and faster) reading - two columns are still better than a table of text that covers the entire width of the element that contributes page.Another readability of the text is the source you choose. Plain font (Arial, Times New Roman, Garamond and Courier) are the easiest to read. Fantasy fonts for headings are fine, but not for pages (imagine trying to read a full page in the Gothic, Script, Westminster, or teachers). Soon, his eyes weary of the effort involved and it becomes the back button! 6. Each structure of the page   You must make your page easy to read for visitors and to the extent possible, that means breaking into small "blocks". We have already discussed the need for columns (which divide the page vertically), it must also divide the page horizontally, using headings and sub-headings.7. Sources   Select a source for all your headings and sub-titles (and stick to it). It is not necessary to have a different font for headings (only up to a maximum of items, and the bold use of all the headings and subheadings). This makes it easier to recognize that this is a (big and bold) and is a sub-item (same size but in bold). The goal is to make it easier for visitors to view your page and what are the key points. If you are interested in what they see, to stay and keep reading.To to draw attention to other important points, you can highlight a phrase in bold or a different color (or both). However, be careful with the colors you choose, some are very difficult to read - even against a white background.8. Navigation   Navigation is one of the most critical aspects of any website - without a doubt the most important. No matter how good a site looks, no matter the amount of information that offers no reasonable navigation system, only manage to confuse visitors and persecution in the trash. A simple, logical, understandable navigation scheme can increase the number of page impressions, visits to increase and improve your "conversion rate" (the number of visitors who have "converted" into customers). It is a critical aspect of site design that has a direct effect on the bottom center of each line.The good navigation system is as follows:   Tell people exactly what is available on its website   Help them find the parts they want quickly   Making it easier to request more information using a navigation bar solidly. should be performed on the left side of the page for two reasons: we are used to read from left to right and from top to bottom we are used to find the navigation bar to the left of websites - Why is the deer (especially when you work)? In a large site is also a good idea to have a quick navigation bar along the bottom of the page (only home | Top of page will suffice). Once you have found a system that is happy with the use on each page so that your visitors know where to find information. Greater consistency leads to better readability   And the ease of use.9. Privacy Statement and Testimonials   Credibility is an essential part of any work, in particular   In the world of the Inteet anonymously. You must ensure that your potential customers confidence to deal with you. Transparency and openness are the coerstones of lasting confidence - to tell people exactly what they are doing to protect their interests. In particular, as we protect your privacy. It is worthwhile to have a separate page, which provides in detail, their policy towards their email addresses, such as the acceptance of orders, how to gather information, which has access to this information, how to use the Information obtained from children on.Visitors and also about real people who have used their products or services, so it is worth asking your satisfied customers if you can quote any positive comments about you. Do not be afraid to ask for testimonials - We all like to know that our opinions are valued.Set a separate page of testimony and to offer its customers the links to pages in exchange for using their comments. This is a "win-win" situations10. Words   Now we come to one of the most important. If this is wrong, the rest of their efforts are largely wasted. How many times have you been struck by the first appearance of the site, only to be disappointed by the poor spelling, careless grammar and punctuation? It reflects badly on the owner of the site and indicates that whoever is responsible for this page is inattentive, negligent, lazy, or just all of the above! Could trust any of your hard-eaed money to someone who does not even care enough to control the expression of your site?     You can take steps to improve their writing skills   You can hire someone to proof read and edit your work   You can hire someone to write your pages for you     CONCLUSION   This column is too short for a detailed discussion. There are many places on the web that will help you in all the elements mentioned above. Also if you used a web-designer. The success of the site is a prerequisite for the success of e-commerce firms - to invest more of their time and resources on the website. It 'definitely pay rich dividends in future.Amit worked in blue-chip Indian and multinational companies for 15 years in various positions, such as research and analysis of information, market development, MIS, R & D Information Systems etc. first company to launch e-commerce in 1997. He writes regularly for the Grand Bazaar of India (You can find more articles by Amit Amit on Blog of the visit to