404 Page Not Found marketing secret

404 Page Not Found marketing secret Here is a cheap magic for you - I bet I can give the answer the following question: What do usually when you click a link or button and the classic "404 File Not Found" page? 1. Clicking the "Back" button of your browser (with disgust) and change? 2nd Look at the address and delete text to the right until the next "slash" and groped again? 3rd Look at the address and search for the domain name, hoping to create a home page and go to the right place? 4th You are trying to understand if something is wrong, or if the link is broken and try to give you the correct address? 5th Mel is to call tech support and Guy cry: "My Inteet is not yet"? 6. Immediately contact information for the webmaster of the site and inform them about the situation? 7th It is a trick the server, and fix the link itself, so that a "Ralph was here" message? Let me guess, if you like the most "normal" people, always running somewhere, with a cup of bad taste and hot coffee in one hand and moving the mouse nervously with the other hand, who threw fastidio the mouse pad and now your "Optical" mouse is nervous - and then .... the answer is no. 1. Simply click Back and try another place. In fact, the vast majority of people do not even think that is probably also other alteatives. Bottom line is - if you have a website and are interested visitor, you have to do something in order not to lose that group of people that are on your site by following an old link or URL is not correct. For some strange reason, it has been incorporated in our mind that the "404 File Not Found" page is the equivalent of rejection, despair, negative energy, in other words, it's just bad karma. If you have a "404 File Not Found" you only need to repent, to run as fast as possible and not look back. This is one of ubiquitous that people stop to question - but of course, is how it is. I do not know that I, that can be changed, habits can be changed in the final analysis, it's all about perception, which is about the image that you create in our minds and businesses across a memory cell. What can I do for a "404 File Not Found"? This article actually say something useful? Now that the perception that we all have about the "404 File Not Found" is that all things are broken, and since we can not change the fact that the actual page that the browser when things are bad, then why not change the image of this page? Why not a more human face there? The messages were many years ago, too simple, clear and easily by machine. Everything else is, apart from that, Did you know that you can view the HTML page a 404? How about a nice message that says "Sorry mate, our purpose is probably bad, but we are still here, the rest of our party, we want you, we will help you in this! "The subliminal message I'm trying to you is that there are so many simply have not yet developed methods to create an online business successful, not only that you lose your potential visitors. So, go ahead and change your error pages. It is not possible for your 404 error page-if your web - do not host this option is enabled for your site. For example, at the time of this writing, if you host Geocities or Tripod, you would not be able to view your 404 error page. Most reputable web host, however, is possible. If your web host has this option, they are usually talking about this somewhere in their documents. In fact, if you remember that somewhere, you can create a file called ". htaccess ", probably means that you can also use the 404 File Not Found" error page. Some guests will operate through the Control Panel, you can use some HTML code, etc. Bottom line, just remember the very simple, common sense technique: An error page 404-is very important to the success of your website. Customize your website error messages, and will keep your visitors. For your reference, here are the most common error codes and their meanings: 400 - This will be achieved if the user has a URL pointing to a page that is not on your website. 401 - This will be achieved if the user failed to authenticate its own right when it comes to access a restricted page. 403 - This will be achieved if access is prohibited by the side of users trying to access. 404 - This will be achieved when a user Misspells a link to a page that you are trying to achieve. It 'important to be helpful with your error page 404-or you may decide to leave your site. 500 - This will be achieved if the page can not be displayed. This can occur if a script can not be executed, or in other circumstances. We recommend that you check the Web site administrator if this page.