For the design of sales

For the design of sales One thing that many designers do not seem to understand is that there is a big difference between the type of design to be used if you are trying to present the information (usually with ads), and the type of design must be used if the goal of your website is put up for sale. This distinction causes a lot of confusion, poor design, and ultimately lost sales. If you are trying to sell, then there are a number of other design principles to be followed. The incumbent is everything, if you want your website to make sales for you, then first you have to pay attention is the title of your page to sell. You have to be big, rest, and to get the attention of visitors. Must be a clear benefit (not a function) of a product that you plan to appeal to most people. If you have a title so bad people do not even watch the rest of what you wrote - just press the back button. Always willing to make the sale as soon as a visitor to the home page of your product, you should be absolutely clear what you must do to buy your product. If it is a long page, and then 'buy' buttons must be spread. If a user can look at any part of your page and I wonder where they must choose to purchase the product, then there is something fundamentally wrong with your website design. Happy customers with a sales page should have a space for comments, which left from previous customers, either in the form of comments or testimony. This gives people the opportunity to read a supposed goal of your product, and makes them feel better to spend their money on it. Of course, this means that you need to ask for feedback from past clients to put in that space - a good way of doing this is to provide benefits for customers who contribute in this way. You care to make sure that your payment page - for example the page on which you collect credit card - is well defined and easy to use. How do the things that makes it difficult to write a credit card number or the confusion of choosing which type of card you are likely to damage the confidence of customers and your website. This page should be professional and standard - do not be tempted to do something unusual with him. Highlight Special Bonus To help convince potential customers that are on the wall on whether to buy or not buy, pay attention to special awards to highlight that the purchase of your product will give them. For example, a physical product that can be obtained with the free, not a physical product can come with a free eBook. Do not go in water and have a ridiculous number of awards, but just add to the customer feel they're getting very good value for money. When you're not designing a website that will be used to sell products, you need to keep things as simple as possible, the technical side. This is more complicated because the functions used, there are more things that could go wrong and stop to buy something from you. It 'better than people see a little' less elegant web site that does not appear in every one, because if you do not see your site, then you will not be making any purchases there. To understand the basics of how e-commerce web sites that work should deal with many other websites as possible. Write all the factors that seem to be common - for example, shopping carts - and gradually discover what are the essential things and that things are the bells and whistles. Your site must be leaev everything but the essentials, but the essential things very easy to do. This is the key to the success of e-commerce design, and if they can manage that then it will be very rewarding for you and your website.