Basic Design brochure in two

Basic Design brochure in two You may already know some of the many tips and techniques for designing your brochure. Based on what you have leaed and then, one might think that you have the perfect nature of the brochure for your company. But you know the characteristics that your brochure? These properties are the factors that make these cards, even before all the styles and techniques you've selected. It 'better to know before you decide on the research itself. What are the two characteristics of a good brochure? Type 1 brochure: This brochure is for your attention. It plays on the emotions of the customer. If you are in a display rack, you must go up and see what it says. It has a carefully first. E 'designed to manage all the time to the public, suspended, like most of the public as possible. It contains a lot of space and short thoughts rather than long paragraphs. It contains a "call to action" requiring or requesting the customer to complete a call, is, clip a coupon, e-mail a reply card or some other measure that you and the customer contact. Think of this book as an appetizer of your business. Something to tickle the palette, but I am still hungry. Brochure Type 2: Think of this booklet as a main course. This brochure is designed for customers who have leaed of your company and has more information. You have seen, could be your "type A" brochure. Unlike Type I, Type Two can be full of information. Customers who want to request information, to know everything. They are insatiable for knowledge of the product. Anything you send may not be enough for some customers. This style of brochure should never be used in display racks or for curious passers-by. A customer that does not happen with your company will be "tued" with the thoughts of cotton wool with this mountain of information just to see what you're doing. It is well known that the functions of your brochures, it is perhaps time to think about the design of their retu to serve better the chance that you want to have. For those who do not have one yet, the two functions are the first and the brochure, which work effectively for you. For comments and questions about this article visit